Brian Finnerty Takes the Helm as Chief Marketing Officer at D2L

In a significant move for global learning technology firm D2L, Brian Finnerty has been appointed as the new Chief Marketing Officer (CMO), bringing with him over two decades of leadership and marketing expertise aimed at bolstering the company’s position in the burgeoning digital education market.

Finnerty joins D2L at a time when the demand for innovative educational technology solutions is at an all-time high, influenced by global shifts towards digital and remote learning environments. His vast experience in leading marketing strategies for high-growth companies will be pivotal as D2L continues to expand its reach and influence globally.

A Rich Background in Revenue Marketing and Leadership

Finnerty’s career is marked by substantial roles at several prominent technology and education companies. Before joining D2L, he was integral to the marketing efforts at Udacity, a player in the online learning sphere, where he spearheaded global revenue marketing initiatives. His efforts there were focused on driving growth through various marketing channels, including demand generation, customer marketing, digital marketing, and product marketing.

His tenure at Udacity was preceded by leadership roles at other high-growth firms such as Demandbase, Marin Software, and Skillsoft. This diverse exposure has equipped Finnerty with a deep understanding of marketing dynamics in the tech and educational sectors, particularly in scaling operations and entering new markets. Additionally, his advisory roles on customer boards and executive advisories, like those at 6sense and Sendoso, underscore his influence and thought leadership within the industry.

The Task Ahead at D2L

At D2L, Finnerty’s role will encompass leading the global marketing team and spearheading strategic marketing initiatives aimed at reinforcing D2L’s presence as a leader in the digital learning space. His appointment comes at what he describes as a “pivotal moment” in the company’s history, emphasizing the unique opportunity to impact education globally.

The Toronto-based company, known for its comprehensive learning platforms that serve a wide range of educational needs – from K-12 to higher education and corporate training – is poised for further expansion. With millions of users worldwide, D2L’s mission to transform the way the world learns aligns with Finnerty’s passion for leveraging technology to enhance educational outcomes.


With a robust track record and a fresh vision for D2L’s marketing endeavours, Brian Finnerty’s leadership is anticipated to drive significant growth and innovation. As D2L continues to develop and deploy learning technologies that meet the evolving needs of learners and educators around the world, Finnerty’s strategic direction will be crucial in navigating the challenges and opportunities that lie ahead in the dynamic sector of digital education. His vision and expertise could indeed amplify D2L’s ongoing efforts to not just participate in, but actively shape, the future of global education.